Never overcrowd the resume. Leave some "white space" so that important points can appear to pop out. Never submit a resume with handwritten corrections. You can highlight sections of a resume by using a different typeface or size or by using "bullets." If possible, use larger letters for the headings used in the separate sections of the resume. Never try to be too fancy by using wild colors, cute graphics, and so forth. Don't be overly creative. A simple, straightforward, factual resume will do nicely. Make it stand out, but stay conservative. Another phase of your resume's appearance is it's accuracy.
But, what is also important, is the way you say it. Don't use dull, lifeless statements. Instead use action words. Here are some typical action words: Accelerated, achieved, advised, approved, assisted, built, calculated, completed, conceived, controlled, coordinated, created, decreased, defined, designed, developed, directed, earned, edited, engineered, evaluated, found, generated, implemented, improved, invented, managed, operated, organized, planned, proved, revised, scheduled, tested, trained, verified, wrote.
The resume is the first step, your introduction to an employer. First impressions really do count. If you make a poor first impression, you'll never get to step two -- the job interview. To the purpose of your resume is to make a good first impression. In effect, your resume should tell the employer that you have good abilities and are truly interested in working. This report will help you make that good first impression. And it could very well help you to get the better job you're looking for.
You want to use intelligent language. However, you don't want to try and impress the employer with long, flowery, or uncommon words or phrases. Use everyday language whenever possible. Of course, if you are applying for a highly technical position, it's acceptable to use some of the special terms used in that particular profession. But as a rule you should keep it simple and straight to the point. The word resume comes from the French word "resumer" which means to summarize.
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